The Howzat fantasy sports app and website has appointed cricketer Yuvraj Singh as the app and website ambassador. With this association, the brand aims to improve the popularity of Yuvraj Singh in the country and hopes to consolidate Howzat’s position as the most favorite fantasy sports app for millions of Indians. During promotions, Singh will feature in all Howzat advertisements and be part of the platform’s brand communication.
“In our ‘Beat the Legends’ contests, fans of fantastic sports can challenge Yuvraj’s teams in cricket matches. With many exciting series and tournaments like the English Tour in India and the Indian Premier League coming in the next few months, our users are delighted to play with him, ”said Aman Satija, Head of Growth and Revenue at Junglee Games .
“I look forward to connecting with sports enthusiasts using Howzat’s hugely popular ‘Beat the Legend’ feature and challenging their fantastic teams in upcoming matches,” Singh added of his association with the platform. .
Operated by Junglee Games, Howzat is a fantastic sports app that combines sports, skills and cash prizes to provide sports fans with a gaming experience. It allows players to build fantastic cricket, soccer and kabaddi teams in selecting players from real teams playing real matches on the pitch. The platform has over 8 million users in India. Junglee Games, founded in 2012 by Ankush Gera, is a skill games platform, with more than 25 million users around the world. Operating primarily from San Francisco and Delhi, Junglee Games has teams in San Francisco, Hong Kong, India, Vancouver, Argentina and Poland. The company’s most notable products include Junglee Rummy, Eatme.io, and Howzat. After establishing a solid base in India, Junglee Games plans to expand into the US and UK. To support this effort, the company plans to create and launch new global intellectual property while also branching out into esports and mSports.
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