A senior manager of KFC’s operations in France has said the fast-food chain may take legal action over striker Kylian Mbappe’s refusal to take part in some of the France team’s sponsorship commitments. Alain Beral, vice-president of KFC France, told the Sport Business Club website that they were considering legal action, but did not specify whether it would be against the player or the French Football Federation.
“We paid for something clear. If necessary, we will assert our rights,” Beral said. Mbappe had refused to take part in a team photo shoot and sponsorship activities scheduled for Tuesday because he did not want to endorse certain brands, including fast food chains and betting companies, which have contracts with the national team. .
“I decided not to participate in the photo shoot after the French federation refused to change the image rights agreement with the players,” Mbappe said in a statement. The federation said it would “review (…) the image rights agreement between it and its selected players”.
France host Austria in the Nations League on Thursday and play Denmark three days later.
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