Whether it’s football, rugby, baseball or horse racing, sport is a valuable social and physical activity for billions of people around the world. It engages your body and mind, keeping you healthy and alert. However, more and more people find it difficult to get out on the pitch to watch a game or play. This has increased the demand for sports apps as most people rely on them for their favorite hobbies.
The sports development industry has been lucrative over the years, attracting entrepreneurs looking to create next-generation sports applications with innovative technologies. Here are the latest trends in sports app development to consider when building your own sports app.
Use VR and AR
The use of virtual and augmented reality in the gaming industry has brought about a revolution in the market. These technologies are now integrated into sports applications, helping to develop a realistic experience by simulating a user’s physical presence and environment. These cutting-edge technologies are making headlines in gaming arenas, and their sales are expected to double over the next decade.
Social media integration
The main function of integrating social media with sports apps is its ability to connect with the human side. This is why sports apps like Betway have a strong social media presence. Athletes and teams also use social media to connect with fans.
Creative advertisements
Advertising plays a major role in ensuring the viability of a sports application. Fortunately, most of the people who use sports apps like to use social media sites instead of TV. This is why it makes sense that sports apps like Betway launch creative campaigns on such platforms to grab their attention. These creative campaigns increase the number of downloads of Betway apps and increase the number of users.
Gamification
Gamification is a great tool for motivating people to increase their physical activities. Mobile sports apps like Strava and Nike + have incorporated this element. However, there is little evidence for the effectiveness of gamification in meeting basic psychological demands such as kinship, competence, and autonomy.
Use of AI
In almost every industry, Artificial Intelligence has become indispensable, and the sports industry is no exception. The technology makes it easy for users to find the content they would like to access by tracking performance data through machine learning.
Today, artificial intelligence is already having an impact on the world of sport in various ways, ranging from offering analysis and measurement tools for athletes to monitoring achieved goals. Nevertheless, there is still room for development, which promises a great future for sports applications integrated with AI.
Offline mode
If you’re a sports enthusiast, there’s a good chance you’ve looked at apps that you can use without Wi-Fi or cell service. Offline mode allows the user to continue enjoying the app seamlessly even without an internet connection. This ensures that the user experience remains uninterrupted between high and limited connectivity.
A sports app with an offline mode also gives the publisher a competitive advantage, as users don’t always need an active internet connection. However, offline mode is not a universal solution to all problems with an unstable network.
